Escape for Benevolent Zookeepers:
The Best of Swaminomics
Publisher: Times Group
Price: Rs. 150
ISBN 13: 9788189906115
Escape For Benevolent Zookeepers: The Best of Swaminomics, written by Swaminathan S. Anklesaria Aiyar, is eminently readable book, containing some of his best columns that have appeared in TOI and ET. The book’s USP lies in fact is written by Swami, as he is universally known. The book covers not only economic issues but also political, social and environmental ones. It appeals to kinds of readers. Where students are concerned, the book tells, about contemporary issues. And to lay persons, it explains economic issues simply and effectively. Interestingly, Swami’s columns championed economic liberalization started in 1991 and influenced both decision make and public attitudes. Importantly, the book entertains while educates. As Swami aptly says, “If readers to grin, you’ve won half the battle for hearts and minds.”